I am an experienced product design leader with over 15 years designing products. My unique blend of expertise spans UX, visual design, prototyping, motion design, and development across web, mobile, and new platforms. My favorite thing about design is evolving complex workflows into simple, engaging experiences that customers love.
Evolving complex fintech workflows into intuitive mobile experiences
Design system development and governance
Heavy collaboration with engineering through a deep understanding of development
Reducing support calls through improved self-serve workflows
Boosting product usability through simplified design solutions
Rapid prototyping to transform ideas into testable concepts
Fostering inclusive, feedback-rich cultures that bring out the best work from teams
1st Place Winner, Weave's 2023 AI Innovation Contest
500% increase in usability through user flow redesign
Reduced unpaid invoices by designing custom "pay over time" feature
Transformed brand identity and boosted sales with new collateral
Art directed over 100 new headphone and speaker products per year
Product Design Lead
November 2021 - PresentReduced support call volume and risk of penalties with Stripe by redesigning our 'Create Stripe Account' flow for new customers
Designed a fully custom "pay-over-time" feature to reduce unpaid invoices
Led a team of 10 designers and improved team culture by fostering a positive environment for designers to share their work and giving them opportunities to present their work, give feedback to others, and contribute to our team's operational strategy
Implemented sprint process to improve workload management and communication between design, product, and engineering
Provided design support to multiple product teams, including Payments, Internal tools, Insurance Verification, Shared User Experiences, and Design System
Senior Product Designer
March 2021 - November 2021Evolve design system for more efficient component usage and less ambiguity for designers
Coach product leaders on product process and alignment on key metrics
Design update flow for a consistent experience across all platforms and improved storytelling around software benefits
Partner with engineers to transform complex user flows into an easily digestible experience
Senior Product Designer
April 2018 - March 2021Produced a user journey map that enabled design, product, and engineers to have empathy for users
Redesigned primary user flow and increased usability scores by 500%
Decreased design/development rework by involving engineering early on
Design System Owner
Develop process for auditing and updating design components
Create and manage shared design library
Work closely with developers to build code library
Product Designer
September 2015 - April 2018Designed a vehicle shopping experience with third party integrations for vehicle data and purchasing flow
UI/UX of shopping guides to boost conversion rates and SEO value
Lead conceptual designs around 3D product model viewing
Creative Director
April 2015 - September 2015Managed design/marketing departments
Scaled from $50k/MRR to over $100k/MRR with iterative marketing and sales materials
Directed external development team on UI/UX improvements to iOS app
Art direction of new brand identities for client brands
Lead Art Director
June 2011 - April 2015Art direction of new products
Lead product design team in design language and tech pack creation
Mood board new seasonal collections each year
Develop color palettes based on mood boards
Create artwork relevant to color families, based on mood boards
Art Director
June 2008 - June 2011Create design mockups for headphones, speakers, apparel, and accessories
Create tech packs for 100+ products each year
Design special product collaborations with brands: Nike, Budweiser, NBA, MLB, Lions Gate, Under Armor, D&G, Casio, Paul Frank, etc.